Postcard Direct Mail Marketing

In today’s world of constant digital noise—email, texts, Instagram, Facebook, TikTok, Twitter—it’s harder than ever to connect with the right audience at the right time in a way that grabs their attention.

This is where direct mail shines. While it’s often considered “old school” due to its long history, direct mail is experiencing a resurgence as an effective marketing tool precisely because it isn’t electronic. Unlike emails, which are often ignored, physical mail is nearly always opened and read.

For local businesses that depend on reaching nearby customers, the U.S. Postal Service’s EDDM is an essential tool. This affordable and highly effective service leverages the Postal Service’s vast delivery network to ensure your message reaches every address in a chosen area. However, with rising costs across many aspects of business, even EDDM can become a challenge for some budgets. 

That’s where Dual Savings Advertising’s co-op postcard approach comes in—providing a smarter, cost-effective solution. By sharing the space and cost of a single postcard, businesses can achieve maximum outreach without exceeding their budget. Making it the most affordable way to deliver your message to thousands of potential customers. 

Dual Savings Advertising specializes in Direct Mail and EDDM and is here to help you plan, print, design, and execute your marketing campaigns.